• Develop an enthusiasm for studying business. • Gain an holistic understanding of business in a range of contexts, develop a critical understanding of organisations and their ability to meet society’s needs and wants. • Understand that business behaviour can be studied from a range of perspectives. • Generate enterprising and creative approaches to business opportunities, problems and issues. • Be aware of the ethical dilemmas and responsibilities faced by organisations and individuals. • Acquire a range of relevant business and generic skills, including decision-making, problem-solving, the challenging of assumptions and critical analysis. • Apply numerical skills in a range of business contexts. • Develop your employability into a whole range of fields from finance to marketing to human resources and beyond.