Business Studies:Single
Course summary
The AQA specification takes a holistic approach to the subject, demonstrating the interrelated nature of business using models, theories and techniques to support analysis of contemporary business issues and situations to provide a dynamic specification. The content is designed to engage students through topics and issues that are relevant in today's society - contemporary developments such as digital technology and business ethics; and globalisation is covered throughout the topics. Subject content includes: • What is business? • Managers, leadership and decision making • Decision making to improve marketing performance • Decision making to improve operational performance • Decision making to improve financial performance • Decision making to improve human resource performance • Analysing the strategic position of a business • Choosing strategic direction • Strategic methods: how to pursue strategies • Managing strategic change
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