APPLIED BUSINESS

Course summary

WHY STUDY BUSINESS? The BTEC programme is a good alternative to A-level and is ideal for students who prefer to complete assignments and exams. This course aims to provide students with an in depth understanding of the operations and structures of businesses and also to equip students with the skills required to succeed in employment or at university. The course will involve businesses in the public, private and voluntary sectors. WHAT’S COVERED? The first year of the course covers an introductory unit called Exploring Business and another unit based arounf what goes into a marketing campaign. These units offer students the opportunity to complete a written assignment and a controlled assessment. During the second part of the course—students will focus on what goes into recruitment , selection and employment; before taking a closer look at personal and business finances FUTURE OPPORTUNITIES The qualification may also lead on to a career in the commercial world, for example in Business Management; Project or Event Management; Retail, Merchandising and Sales; Law; Marketing and Advertising; Finance and Accounting; Personnel Development; Administration; Human Resources.