Applied Business

Course summary

Five of the six units making up this qualification are mandatory. Learners must choose one optional unit from a range of three to complete the six units required for the qualification. Three out of the six units making up this qualification comprise the AQA Level 3 Certificate in Applied Business (AS equivalent). In the qualification, the learner will cover topics such as: • the role of finance in planning an enterprise, analysing and making financial decisions. • how business organisations use the human, physical and financial resources at their disposal to achieve their dynamic goals. • the nature of enterprising behaviour and how this can be personally utilised to best exploit entrepreneurial opportunities within specific market conditions. • how managers organise, motivate and lead employees through change to achieve business objectives. • the skills and processes required to develop, present and evaluate a business proposal. • the skills and processes required to develop an e-business proposal for a new business. • the planning, coordination and management of a one-off event to support a business proposal. • the development of a marketing communications mix for a business proposal and a schedule of marketing communications. Each unit is based on four key business themes: people, markets, finance and operational delivery, which ensure that the qualification has a synoptic approach to learning.