Business Studies:Single

Course summary

The specification is divided into four themes and themes 1 and 2 are studied in Year 12. Theme 1 considers the business functions of marketing and people, considering elements such as the marketing mix, the way in which markets work and elements of HR such as recruitment, organisational design and motivation. Theme 2, managing business activities, covers both finance and production. Students will learn to use techniques such as calculating different types of profit,break-even analysis, budgeting and variance analysis and calculating profitability and liquidity. They will learn about production techniques such as capacity utilisation, stock control and quality management. By the end of the course, students will have developed knowledge, understanding and skills in all of the four main business functions.