Business Studies:Single

Assessment

Paper 1: Marketing, people and global business Paper 1 will assess marketing, people and global businesses. Questions will be drawn from Themes 1 and 4, and from local, national and global contexts. • Written examination. • The paper comprises two sections. Sections A and B each comprise one data response question broken down into a number of parts, including one extended open-response question. • Duration: 2 hours & 100 marks available. Paper 2: Business activities, decisions and strategy Paper 2 will assess business finance and operations, business decisions and strategy. Questions will be drawn from Themes 2 and 3, and from local, national and global contexts. • Written examination. • The paper comprises two sections. Sections A and B each comprise one data response question broken down into a number of parts, including one extended open-response question. • Duration: 2 hours & 100 marks available. Paper 3: Investigating business in a competitive environment The context will focus on a broad context, such as an industry or market in which businesses operate. The question paper will be in two sections. The first section will focus on the broad context provided. This will be outlined to centres through the pre-released document. Questions will focus on the broad context. The second section will focus on at least one strand within the context provided, such as a particular business. • Written examination. • The paper comprises two sections. Sections A and B each comprise one data response question broken down into a number of parts, including one extended open-response question. • Duration: 2 hours & 100 marks available.