Business Studies:Single
Course summary
This course is designed to focus onthe dynamic nature of the contemporary business world, provide research opportunities into topical business issues, and develop an understanding of relevant business concepts and theories and apply them to a range of real world scenarios. This course will teach the awareness that economic and business behavior can be studied from the perspective of a range of stakeholders - customers, managers, shareholders, employees, government and society as a whole. It will also allow you to acquire the ability to make decisions in the light of evaluation, quantification and the management of economic and business information. Through the examination of business and economic theory, work is then applied to real business examples and case studies, to analyse and evaluate impact and effects. A diverse range of topics are covered, including but not exhaustive: business structures, marketing, operations, finance and accounts, political/legal/technological/social environment, HR, strategy and how these relate to small through to global businesses.
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