Media/Film/Tv Studies

Assessment

Component 1 - Media Products, Industries and Audiences – External examination – 35% of the qualification Section A – Analysing Media Language and Representation Section B – Understanding Media Industries and Audiences In this component, students develop knowledge and understanding of key aspects of the theoretical framework of media language and representation as an essential basis for analysing media products from a variety of forms. Students study products from a broad range of different media forms and are expected to be able to draw upon their knowledge of theoretical perspectives to analyse an unseen text and criterial respond to essay-based examination questions. Students explore how media products relate to their social, cultural, historical, political and economic contexts. In this component, students develop their ability to use relevant subject-specific terminology and theories. Component 2 - Media Forms and Products in Depth – External examination – 35% of the qualification Section A: Television in the Global Age Section B: Magazines – Mainstream and Alternative Media Section C: Media in the Online Age In this component, students study three media forms in depth, exploring all areas of the theoretical framework - media language, representation, media industries and audiences. Students explore these three media forms through close analysis of the set products, comparing their use of media language and the representations they offer about relevant social, cultural, economic, political and historical contexts. Students study the role of media industries in shaping media products, as well as consider how both mass and specialised audiences are targeted and addressed. Component 3 – Non-Examined Assessment – Practical production The NEA is delivered through the use of exam board-selected briefs which involve two cross-media platform products and a written statement of aims. The statement of aims is a written task that allows students to showcase their theoretical knowledge to explain the choices they made about pre-production planning. Students will then create either: · a music video and accompanying magazine front cover and double page spread to promote a new music artist · an extended print campaign for a new film and an accompanying podcast interview with the director · a new magazine and accompanying podcast to promote it to the provided target audience.